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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments
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| Zeitschriftentitel: | Entrepreneurship Research Journal |
|---|---|
| Personen und Körperschaften: | , |
| In: | Entrepreneurship Research Journal, 9, 2019, 1 |
| Format: | E-Article |
| Sprache: | Unbestimmt |
| veröffentlicht: |
Walter de Gruyter GmbH
|
| Schlagwörter: |
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Shin, Jiseon Kim, Sang Kyun Shin, Jiseon Kim, Sang Kyun |
|---|---|
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Shin, Jiseon Kim, Sang Kyun |
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Shin, Jiseon Kim, Sang Kyun Entrepreneurship Research Journal The Egocentrism of Entrepreneurs: Bias in Comparative Judgments Management of Technology and Innovation Strategy and Management Business and International Management |
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Shin, Jiseon Kim, Sang Kyun 2157-5665 Walter de Gruyter GmbH Management of Technology and Innovation Strategy and Management Business and International Management http://dx.doi.org/10.1515/erj-2017-0100 <jats:title>Abstract</jats:title><jats:p>Research in entrepreneurship decision making assumes that entrepreneurs use a relatively distinct decision-making process when it comes to market entry. Building on a biased comparative-judgment-formation framework and egocentrism theory, this article theorizes a model of entrepreneurs’ egocentric market entry decisions. Specifically, we illustrate how entrepreneurs may be vulnerable to cognitive biases in the three stages of decision making: information acquisition, evaluation, and comparative judgment formation. This article contributes to understanding the high failure rate of new ventures by suggesting that egocentric and myopic decision-making processes on the part of entrepreneurs may impede rational decision making.</jats:p> The Egocentrism of Entrepreneurs: Bias in Comparative Judgments Entrepreneurship Research Journal |
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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
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The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
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the egocentrism of entrepreneurs: bias in comparative judgments |
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Management of Technology and Innovation Strategy and Management Business and International Management |
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http://dx.doi.org/10.1515/erj-2017-0100 |
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2019 |
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<jats:title>Abstract</jats:title><jats:p>Research in entrepreneurship decision making assumes that entrepreneurs use a relatively distinct decision-making process when it comes to market entry. Building on a biased comparative-judgment-formation framework and egocentrism theory, this article theorizes a model of entrepreneurs’ egocentric market entry decisions. Specifically, we illustrate how entrepreneurs may be vulnerable to cognitive biases in the three stages of decision making: information acquisition, evaluation, and comparative judgment formation. This article contributes to understanding the high failure rate of new ventures by suggesting that egocentric and myopic decision-making processes on the part of entrepreneurs may impede rational decision making.</jats:p> |
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| description | <jats:title>Abstract</jats:title><jats:p>Research in entrepreneurship decision making assumes that entrepreneurs use a relatively distinct decision-making process when it comes to market entry. Building on a biased comparative-judgment-formation framework and egocentrism theory, this article theorizes a model of entrepreneurs’ egocentric market entry decisions. Specifically, we illustrate how entrepreneurs may be vulnerable to cognitive biases in the three stages of decision making: information acquisition, evaluation, and comparative judgment formation. This article contributes to understanding the high failure rate of new ventures by suggesting that egocentric and myopic decision-making processes on the part of entrepreneurs may impede rational decision making.</jats:p> |
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| spelling | Shin, Jiseon Kim, Sang Kyun 2157-5665 Walter de Gruyter GmbH Management of Technology and Innovation Strategy and Management Business and International Management http://dx.doi.org/10.1515/erj-2017-0100 <jats:title>Abstract</jats:title><jats:p>Research in entrepreneurship decision making assumes that entrepreneurs use a relatively distinct decision-making process when it comes to market entry. Building on a biased comparative-judgment-formation framework and egocentrism theory, this article theorizes a model of entrepreneurs’ egocentric market entry decisions. Specifically, we illustrate how entrepreneurs may be vulnerable to cognitive biases in the three stages of decision making: information acquisition, evaluation, and comparative judgment formation. This article contributes to understanding the high failure rate of new ventures by suggesting that egocentric and myopic decision-making processes on the part of entrepreneurs may impede rational decision making.</jats:p> The Egocentrism of Entrepreneurs: Bias in Comparative Judgments Entrepreneurship Research Journal |
| spellingShingle | Shin, Jiseon, Kim, Sang Kyun, Entrepreneurship Research Journal, The Egocentrism of Entrepreneurs: Bias in Comparative Judgments, Management of Technology and Innovation, Strategy and Management, Business and International Management |
| title | The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
| title_full | The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
| title_fullStr | The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
| title_full_unstemmed | The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
| title_short | The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
| title_sort | the egocentrism of entrepreneurs: bias in comparative judgments |
| title_unstemmed | The Egocentrism of Entrepreneurs: Bias in Comparative Judgments |
| topic | Management of Technology and Innovation, Strategy and Management, Business and International Management |
| url | http://dx.doi.org/10.1515/erj-2017-0100 |