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Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis
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Zeitschriftentitel: | Journal of Consumer Psychology |
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Personen und Körperschaften: | |
In: | Journal of Consumer Psychology, 7, 1998, 3, S. 247-271 |
Format: | E-Article |
Sprache: | Englisch |
veröffentlicht: |
Wiley
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Schlagwörter: |
author_facet |
Notani, Arti Sahni Notani, Arti Sahni |
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author |
Notani, Arti Sahni |
spellingShingle |
Notani, Arti Sahni Journal of Consumer Psychology Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis Marketing Applied Psychology |
author_sort |
notani, arti sahni |
spelling |
Notani, Arti Sahni 1057-7408 1532-7663 Wiley Marketing Applied Psychology http://dx.doi.org/10.1207/s15327663jcp0703_02 <jats:p>A meta‐analysis of the theory of planned behavior is conducted to (a) assess the robustness of the theory and (b) delineate conditions that moderate support for the theory. The results indicate that the pairwise relations featuring perceived behavioral control cannot be considered homogeneous across studies. Using a matrix of aggregated effect sizes, a causal model was estimated to assess the significance of the causal relations specified in the theory. The model performed well, with perceived behavioral control serving as an antecedent to both behavioral intention and behavior. Furthermore, conditions under which perceived behavioral control can be expected to be a stronger versus a weaker predictor of behavior and behavioral intention are identified. Four such moderators are identified, and causal models are estimated at each level of the moderator. The results show that perceived behavioral control is a stronger predictor of behavior when it (a) is operationalized as a global (vs. belief‐based) measure, (b) is conceptualized to reflect control over factors primarily internal (vs. external) to an individual, and (c) is used for nonstudent (vs. student) samples and familiar (vs. unfamiliar) behaviors. Perceived behavioral control is found to be a stronger predictor of behavioral intention with student (vs. nonstudent) samples and familiar (vs. unfamiliar) behaviors and is equally predictive under the operationalization (global or belief) and conceptualization (internal or external control) moderators.</jats:p> Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis Journal of Consumer Psychology |
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1998 |
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Wiley |
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Journal of Consumer Psychology |
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title |
Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_unstemmed |
Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_full |
Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_fullStr |
Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_full_unstemmed |
Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_short |
Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_sort |
moderators of perceived behavioral control's predictiveness in the theory of planned behavior: a meta‐analysis |
topic |
Marketing Applied Psychology |
url |
http://dx.doi.org/10.1207/s15327663jcp0703_02 |
publishDate |
1998 |
physical |
247-271 |
description |
<jats:p>A meta‐analysis of the theory of planned behavior is conducted to (a) assess the robustness of the theory and (b) delineate conditions that moderate support for the theory. The results indicate that the pairwise relations featuring perceived behavioral control cannot be considered homogeneous across studies. Using a matrix of aggregated effect sizes, a causal model was estimated to assess the significance of the causal relations specified in the theory. The model performed well, with perceived behavioral control serving as an antecedent to both behavioral intention and behavior. Furthermore, conditions under which perceived behavioral control can be expected to be a stronger versus a weaker predictor of behavior and behavioral intention are identified. Four such moderators are identified, and causal models are estimated at each level of the moderator. The results show that perceived behavioral control is a stronger predictor of behavior when it (a) is operationalized as a global (vs. belief‐based) measure, (b) is conceptualized to reflect control over factors primarily internal (vs. external) to an individual, and (c) is used for nonstudent (vs. student) samples and familiar (vs. unfamiliar) behaviors. Perceived behavioral control is found to be a stronger predictor of behavioral intention with student (vs. nonstudent) samples and familiar (vs. unfamiliar) behaviors and is equally predictive under the operationalization (global or belief) and conceptualization (internal or external control) moderators.</jats:p> |
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description | <jats:p>A meta‐analysis of the theory of planned behavior is conducted to (a) assess the robustness of the theory and (b) delineate conditions that moderate support for the theory. The results indicate that the pairwise relations featuring perceived behavioral control cannot be considered homogeneous across studies. Using a matrix of aggregated effect sizes, a causal model was estimated to assess the significance of the causal relations specified in the theory. The model performed well, with perceived behavioral control serving as an antecedent to both behavioral intention and behavior. Furthermore, conditions under which perceived behavioral control can be expected to be a stronger versus a weaker predictor of behavior and behavioral intention are identified. Four such moderators are identified, and causal models are estimated at each level of the moderator. The results show that perceived behavioral control is a stronger predictor of behavior when it (a) is operationalized as a global (vs. belief‐based) measure, (b) is conceptualized to reflect control over factors primarily internal (vs. external) to an individual, and (c) is used for nonstudent (vs. student) samples and familiar (vs. unfamiliar) behaviors. Perceived behavioral control is found to be a stronger predictor of behavioral intention with student (vs. nonstudent) samples and familiar (vs. unfamiliar) behaviors and is equally predictive under the operationalization (global or belief) and conceptualization (internal or external control) moderators.</jats:p> |
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spelling | Notani, Arti Sahni 1057-7408 1532-7663 Wiley Marketing Applied Psychology http://dx.doi.org/10.1207/s15327663jcp0703_02 <jats:p>A meta‐analysis of the theory of planned behavior is conducted to (a) assess the robustness of the theory and (b) delineate conditions that moderate support for the theory. The results indicate that the pairwise relations featuring perceived behavioral control cannot be considered homogeneous across studies. Using a matrix of aggregated effect sizes, a causal model was estimated to assess the significance of the causal relations specified in the theory. The model performed well, with perceived behavioral control serving as an antecedent to both behavioral intention and behavior. Furthermore, conditions under which perceived behavioral control can be expected to be a stronger versus a weaker predictor of behavior and behavioral intention are identified. Four such moderators are identified, and causal models are estimated at each level of the moderator. The results show that perceived behavioral control is a stronger predictor of behavior when it (a) is operationalized as a global (vs. belief‐based) measure, (b) is conceptualized to reflect control over factors primarily internal (vs. external) to an individual, and (c) is used for nonstudent (vs. student) samples and familiar (vs. unfamiliar) behaviors. Perceived behavioral control is found to be a stronger predictor of behavioral intention with student (vs. nonstudent) samples and familiar (vs. unfamiliar) behaviors and is equally predictive under the operationalization (global or belief) and conceptualization (internal or external control) moderators.</jats:p> Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis Journal of Consumer Psychology |
spellingShingle | Notani, Arti Sahni, Journal of Consumer Psychology, Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis, Marketing, Applied Psychology |
title | Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_full | Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_fullStr | Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_full_unstemmed | Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_short | Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
title_sort | moderators of perceived behavioral control's predictiveness in the theory of planned behavior: a meta‐analysis |
title_unstemmed | Moderators of Perceived Behavioral Control's Predictiveness in the Theory of Planned Behavior: A Meta‐Analysis |
topic | Marketing, Applied Psychology |
url | http://dx.doi.org/10.1207/s15327663jcp0703_02 |