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Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing
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| Zeitschriftentitel: | Review of Marketing Research: Special Issue – Marketing Legends |
|---|---|
| Personen und Körperschaften: | |
| In: | Review of Marketing Research: Special Issue – Marketing Legends, 2011, S. 159-207 |
| Format: | E-Book-Kapitel |
| Sprache: | Unbestimmt |
| veröffentlicht: |
Emerald Group Publishing Limited
|
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Malhotra, Naresh K. Malhotra, Naresh K. |
|---|---|
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Malhotra, Naresh K. |
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Malhotra, Naresh K. Review of Marketing Research: Special Issue – Marketing Legends Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
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Malhotra, Naresh K. 1548-6435 Emerald Group Publishing Limited http://dx.doi.org/10.1108/s1548-6435(2011)0000008009 Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing Review of Marketing Research: Special Issue – Marketing Legends |
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Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
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Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
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Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
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Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
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review of marketing research: special issue – marketing legends: personal reflections on my research contributions to marketing |
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| spelling | Malhotra, Naresh K. 1548-6435 Emerald Group Publishing Limited http://dx.doi.org/10.1108/s1548-6435(2011)0000008009 Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing Review of Marketing Research: Special Issue – Marketing Legends |
| spellingShingle | Malhotra, Naresh K., Review of Marketing Research: Special Issue – Marketing Legends, Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| title | Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| title_full | Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| title_fullStr | Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| title_full_unstemmed | Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| title_short | Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| title_sort | review of marketing research: special issue – marketing legends: personal reflections on my research contributions to marketing |
| title_unstemmed | Review of Marketing Research: Special Issue – Marketing Legends: Personal Reflections on My Research Contributions to Marketing |
| url | http://dx.doi.org/10.1108/s1548-6435(2011)0000008009 |