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Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns
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| Zeitschriftentitel: | Social Media + Society |
|---|---|
| Personen und Körperschaften: | , |
| In: | Social Media + Society, 3, 2017, 4, S. 205630511773694 |
| Format: | E-Article |
| Sprache: | Englisch |
| veröffentlicht: |
SAGE Publications
|
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Colistra, Rita Duvall, Kevin Colistra, Rita Duvall, Kevin |
|---|---|
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Colistra, Rita Duvall, Kevin |
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Colistra, Rita Duvall, Kevin Social Media + Society Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns Computer Science Applications Communication Cultural Studies |
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colistra, rita |
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Colistra, Rita Duvall, Kevin 2056-3051 2056-3051 SAGE Publications Computer Science Applications Communication Cultural Studies http://dx.doi.org/10.1177/2056305117736942 <jats:p> Through the use of an online survey and supporting interviews of funders, this study explores which factors are most influential in people’s decisions to financially back Kickstarter projects. Findings suggest that Kickstarter has several distinct benefits for those who support its projects and offers them an experience that traditional production channels cannot. The results also indicate that backers typically feel involved in the process of creating the projects they support, and they are willing to take risks to see projects that are important to them come to fruition. This research helps to improve our understanding of the attitudes that drive Kickstarter funding, and it helps project creators know what aspects of their campaigns prospective supporters find most important. </jats:p> Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns Social Media + Society |
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Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
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Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
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Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
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show me the money: importance of crowdfunding factors on backers’ decisions to financially support kickstarter campaigns |
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Computer Science Applications Communication Cultural Studies |
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<jats:p> Through the use of an online survey and supporting interviews of funders, this study explores which factors are most influential in people’s decisions to financially back Kickstarter projects. Findings suggest that Kickstarter has several distinct benefits for those who support its projects and offers them an experience that traditional production channels cannot. The results also indicate that backers typically feel involved in the process of creating the projects they support, and they are willing to take risks to see projects that are important to them come to fruition. This research helps to improve our understanding of the attitudes that drive Kickstarter funding, and it helps project creators know what aspects of their campaigns prospective supporters find most important. </jats:p> |
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| description | <jats:p> Through the use of an online survey and supporting interviews of funders, this study explores which factors are most influential in people’s decisions to financially back Kickstarter projects. Findings suggest that Kickstarter has several distinct benefits for those who support its projects and offers them an experience that traditional production channels cannot. The results also indicate that backers typically feel involved in the process of creating the projects they support, and they are willing to take risks to see projects that are important to them come to fruition. This research helps to improve our understanding of the attitudes that drive Kickstarter funding, and it helps project creators know what aspects of their campaigns prospective supporters find most important. </jats:p> |
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| spelling | Colistra, Rita Duvall, Kevin 2056-3051 2056-3051 SAGE Publications Computer Science Applications Communication Cultural Studies http://dx.doi.org/10.1177/2056305117736942 <jats:p> Through the use of an online survey and supporting interviews of funders, this study explores which factors are most influential in people’s decisions to financially back Kickstarter projects. Findings suggest that Kickstarter has several distinct benefits for those who support its projects and offers them an experience that traditional production channels cannot. The results also indicate that backers typically feel involved in the process of creating the projects they support, and they are willing to take risks to see projects that are important to them come to fruition. This research helps to improve our understanding of the attitudes that drive Kickstarter funding, and it helps project creators know what aspects of their campaigns prospective supporters find most important. </jats:p> Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns Social Media + Society |
| spellingShingle | Colistra, Rita, Duvall, Kevin, Social Media + Society, Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns, Computer Science Applications, Communication, Cultural Studies |
| title | Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
| title_full | Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
| title_fullStr | Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
| title_full_unstemmed | Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
| title_short | Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
| title_sort | show me the money: importance of crowdfunding factors on backers’ decisions to financially support kickstarter campaigns |
| title_unstemmed | Show Me the Money: Importance of Crowdfunding Factors on Backers’ Decisions to Financially Support Kickstarter Campaigns |
| topic | Computer Science Applications, Communication, Cultural Studies |
| url | http://dx.doi.org/10.1177/2056305117736942 |