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The habitual consumer
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| Zeitschriftentitel: | Journal of Consumer Psychology |
|---|---|
| Personen und Körperschaften: | , |
| In: | Journal of Consumer Psychology, 19, 2009, 4, S. 579-592 |
| Format: | E-Article |
| Sprache: | Englisch |
| veröffentlicht: |
Wiley
|
| Schlagwörter: |
| author_facet |
Wood, Wendy Neal, David T. Wood, Wendy Neal, David T. |
|---|---|
| author |
Wood, Wendy Neal, David T. |
| spellingShingle |
Wood, Wendy Neal, David T. Journal of Consumer Psychology The habitual consumer Marketing Applied Psychology |
| author_sort |
wood, wendy |
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Wood, Wendy Neal, David T. 1057-7408 1532-7663 Wiley Marketing Applied Psychology http://dx.doi.org/10.1016/j.jcps.2009.08.003 <jats:title>Abstract</jats:title><jats:sec><jats:label /><jats:p>Consumers sometimes act like creatures of habit, automatically repeating past behavior with little regard to current goals and valued outcomes. To explain this phenomenon, we show that habits are a specific form of automaticity in which responses are directly cued by the contexts (e.g., locations, preceding actions) that consistently covaried with past performance. Habits are prepotent responses that are quick to activate in memory over alternatives and that have a slow‐to‐modify memory trace. In daily life, the tendency to act on habits is compounded by everyday demands, including time pressures, distraction, and self‐control depletion. However, habits are not immune to deliberative processes. Habits are learned largely as people pursue goals in daily life, and habits are broken through the strategic deployment of effortful self‐control. Also, habits influence the post hoc inferences that people make about their behavior.</jats:p></jats:sec> The habitual consumer Journal of Consumer Psychology |
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The habitual consumer |
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The habitual consumer |
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The habitual consumer |
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The habitual consumer |
| title_short |
The habitual consumer |
| title_sort |
the habitual consumer |
| topic |
Marketing Applied Psychology |
| url |
http://dx.doi.org/10.1016/j.jcps.2009.08.003 |
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2009 |
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579-592 |
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<jats:title>Abstract</jats:title><jats:sec><jats:label /><jats:p>Consumers sometimes act like creatures of habit, automatically repeating past behavior with little regard to current goals and valued outcomes. To explain this phenomenon, we show that habits are a specific form of automaticity in which responses are directly cued by the contexts (e.g., locations, preceding actions) that consistently covaried with past performance. Habits are prepotent responses that are quick to activate in memory over alternatives and that have a slow‐to‐modify memory trace. In daily life, the tendency to act on habits is compounded by everyday demands, including time pressures, distraction, and self‐control depletion. However, habits are not immune to deliberative processes. Habits are learned largely as people pursue goals in daily life, and habits are broken through the strategic deployment of effortful self‐control. Also, habits influence the post hoc inferences that people make about their behavior.</jats:p></jats:sec> |
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| description | <jats:title>Abstract</jats:title><jats:sec><jats:label /><jats:p>Consumers sometimes act like creatures of habit, automatically repeating past behavior with little regard to current goals and valued outcomes. To explain this phenomenon, we show that habits are a specific form of automaticity in which responses are directly cued by the contexts (e.g., locations, preceding actions) that consistently covaried with past performance. Habits are prepotent responses that are quick to activate in memory over alternatives and that have a slow‐to‐modify memory trace. In daily life, the tendency to act on habits is compounded by everyday demands, including time pressures, distraction, and self‐control depletion. However, habits are not immune to deliberative processes. Habits are learned largely as people pursue goals in daily life, and habits are broken through the strategic deployment of effortful self‐control. Also, habits influence the post hoc inferences that people make about their behavior.</jats:p></jats:sec> |
| doi_str_mv | 10.1016/j.jcps.2009.08.003 |
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| imprint | Wiley, 2009 |
| imprint_str_mv | Wiley, 2009 |
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| series | Journal of Consumer Psychology |
| source_id | 49 |
| spelling | Wood, Wendy Neal, David T. 1057-7408 1532-7663 Wiley Marketing Applied Psychology http://dx.doi.org/10.1016/j.jcps.2009.08.003 <jats:title>Abstract</jats:title><jats:sec><jats:label /><jats:p>Consumers sometimes act like creatures of habit, automatically repeating past behavior with little regard to current goals and valued outcomes. To explain this phenomenon, we show that habits are a specific form of automaticity in which responses are directly cued by the contexts (e.g., locations, preceding actions) that consistently covaried with past performance. Habits are prepotent responses that are quick to activate in memory over alternatives and that have a slow‐to‐modify memory trace. In daily life, the tendency to act on habits is compounded by everyday demands, including time pressures, distraction, and self‐control depletion. However, habits are not immune to deliberative processes. Habits are learned largely as people pursue goals in daily life, and habits are broken through the strategic deployment of effortful self‐control. Also, habits influence the post hoc inferences that people make about their behavior.</jats:p></jats:sec> The habitual consumer Journal of Consumer Psychology |
| spellingShingle | Wood, Wendy, Neal, David T., Journal of Consumer Psychology, The habitual consumer, Marketing, Applied Psychology |
| title | The habitual consumer |
| title_full | The habitual consumer |
| title_fullStr | The habitual consumer |
| title_full_unstemmed | The habitual consumer |
| title_short | The habitual consumer |
| title_sort | the habitual consumer |
| title_unstemmed | The habitual consumer |
| topic | Marketing, Applied Psychology |
| url | http://dx.doi.org/10.1016/j.jcps.2009.08.003 |