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Maas, Marjolein
Wildenbeest, Miranda
Aarts, Henk
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Maas, Marjolein
Wildenbeest, Miranda
Aarts, Henk
European Journal of Social Psychology
Nonconscious goal pursuit and the surmounting of physical and social obstacles
Social Psychology
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spelling Custers, Ruud Maas, Marjolein Wildenbeest, Miranda Aarts, Henk 0046-2772 1099-0992 Wiley Social Psychology http://dx.doi.org/10.1002/ejsp.484 <jats:title>Abstract</jats:title><jats:p>The ability to overcome obstacles is widely regarded as a sign of motivation. Building on recent research on nonconscious goal pursuit, two experiments are presented that test whether activating the goal of helping outside people's awareness by exposure to social stereotypes causes them to overcome physical and social obstacles. Experiment 1 established that although overall participants were less inclined to pick up a tissue that was accidentally dropped on the floor by the experimenter when this tissue was dirty instead of clean, they were able to overcome their aversion toward picking up the physical object when they were primed with the mental representation of a social group (e.g., nurse) containing the goal of helping. Results were replicated in Experiment 2, in which participants had to overcome a social obstacle by providing feedback to a student of a negatively evaluated ethnic minority group, and explanations in terms of demand characteristics and mood were excluded. Implications for the literature on nonconscious goal pursuit are briefly discussed. Copyright © 2007 John Wiley &amp; Sons, Ltd.</jats:p> Nonconscious goal pursuit and the surmounting of physical and social obstacles European Journal of Social Psychology
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title Nonconscious goal pursuit and the surmounting of physical and social obstacles
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title_fullStr Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_full_unstemmed Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_short Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_sort nonconscious goal pursuit and the surmounting of physical and social obstacles
topic Social Psychology
url http://dx.doi.org/10.1002/ejsp.484
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description <jats:title>Abstract</jats:title><jats:p>The ability to overcome obstacles is widely regarded as a sign of motivation. Building on recent research on nonconscious goal pursuit, two experiments are presented that test whether activating the goal of helping outside people's awareness by exposure to social stereotypes causes them to overcome physical and social obstacles. Experiment 1 established that although overall participants were less inclined to pick up a tissue that was accidentally dropped on the floor by the experimenter when this tissue was dirty instead of clean, they were able to overcome their aversion toward picking up the physical object when they were primed with the mental representation of a social group (e.g., nurse) containing the goal of helping. Results were replicated in Experiment 2, in which participants had to overcome a social obstacle by providing feedback to a student of a negatively evaluated ethnic minority group, and explanations in terms of demand characteristics and mood were excluded. Implications for the literature on nonconscious goal pursuit are briefly discussed. Copyright © 2007 John Wiley &amp; Sons, Ltd.</jats:p>
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author Custers, Ruud, Maas, Marjolein, Wildenbeest, Miranda, Aarts, Henk
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description <jats:title>Abstract</jats:title><jats:p>The ability to overcome obstacles is widely regarded as a sign of motivation. Building on recent research on nonconscious goal pursuit, two experiments are presented that test whether activating the goal of helping outside people's awareness by exposure to social stereotypes causes them to overcome physical and social obstacles. Experiment 1 established that although overall participants were less inclined to pick up a tissue that was accidentally dropped on the floor by the experimenter when this tissue was dirty instead of clean, they were able to overcome their aversion toward picking up the physical object when they were primed with the mental representation of a social group (e.g., nurse) containing the goal of helping. Results were replicated in Experiment 2, in which participants had to overcome a social obstacle by providing feedback to a student of a negatively evaluated ethnic minority group, and explanations in terms of demand characteristics and mood were excluded. Implications for the literature on nonconscious goal pursuit are briefly discussed. Copyright © 2007 John Wiley &amp; Sons, Ltd.</jats:p>
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spelling Custers, Ruud Maas, Marjolein Wildenbeest, Miranda Aarts, Henk 0046-2772 1099-0992 Wiley Social Psychology http://dx.doi.org/10.1002/ejsp.484 <jats:title>Abstract</jats:title><jats:p>The ability to overcome obstacles is widely regarded as a sign of motivation. Building on recent research on nonconscious goal pursuit, two experiments are presented that test whether activating the goal of helping outside people's awareness by exposure to social stereotypes causes them to overcome physical and social obstacles. Experiment 1 established that although overall participants were less inclined to pick up a tissue that was accidentally dropped on the floor by the experimenter when this tissue was dirty instead of clean, they were able to overcome their aversion toward picking up the physical object when they were primed with the mental representation of a social group (e.g., nurse) containing the goal of helping. Results were replicated in Experiment 2, in which participants had to overcome a social obstacle by providing feedback to a student of a negatively evaluated ethnic minority group, and explanations in terms of demand characteristics and mood were excluded. Implications for the literature on nonconscious goal pursuit are briefly discussed. Copyright © 2007 John Wiley &amp; Sons, Ltd.</jats:p> Nonconscious goal pursuit and the surmounting of physical and social obstacles European Journal of Social Psychology
spellingShingle Custers, Ruud, Maas, Marjolein, Wildenbeest, Miranda, Aarts, Henk, European Journal of Social Psychology, Nonconscious goal pursuit and the surmounting of physical and social obstacles, Social Psychology
title Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_full Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_fullStr Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_full_unstemmed Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_short Nonconscious goal pursuit and the surmounting of physical and social obstacles
title_sort nonconscious goal pursuit and the surmounting of physical and social obstacles
title_unstemmed Nonconscious goal pursuit and the surmounting of physical and social obstacles
topic Social Psychology
url http://dx.doi.org/10.1002/ejsp.484