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For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals
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Zeitschriftentitel: | Journal of Consumer Research |
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Personen und Körperschaften: | , |
In: | Journal of Consumer Research, 42, 2016, 6, S. 952-966 |
Format: | E-Article |
Sprache: | Englisch |
veröffentlicht: |
Oxford University Press (OUP)
|
Schlagwörter: |
author_facet |
Woolley, Kaitlin Fishbach, Ayelet Woolley, Kaitlin Fishbach, Ayelet |
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author |
Woolley, Kaitlin Fishbach, Ayelet |
spellingShingle |
Woolley, Kaitlin Fishbach, Ayelet Journal of Consumer Research For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals Marketing Economics and Econometrics Arts and Humanities (miscellaneous) Anthropology Business and International Management |
author_sort |
woolley, kaitlin |
spelling |
Woolley, Kaitlin Fishbach, Ayelet 0093-5301 1537-5277 Oxford University Press (OUP) Marketing Economics and Econometrics Arts and Humanities (miscellaneous) Anthropology Business and International Management http://dx.doi.org/10.1093/jcr/ucv098 For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals Journal of Consumer Research |
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2016 |
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Oxford University Press (OUP) |
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Journal of Consumer Research |
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title |
For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_unstemmed |
For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_full |
For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_fullStr |
For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_full_unstemmed |
For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_short |
For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_sort |
for the fun of it: harnessing immediate rewards to increase persistence in long-term goals |
topic |
Marketing Economics and Econometrics Arts and Humanities (miscellaneous) Anthropology Business and International Management |
url |
http://dx.doi.org/10.1093/jcr/ucv098 |
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2016 |
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952-966 |
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author | Woolley, Kaitlin, Fishbach, Ayelet |
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issn | 0093-5301, 1537-5277 |
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spelling | Woolley, Kaitlin Fishbach, Ayelet 0093-5301 1537-5277 Oxford University Press (OUP) Marketing Economics and Econometrics Arts and Humanities (miscellaneous) Anthropology Business and International Management http://dx.doi.org/10.1093/jcr/ucv098 For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals Journal of Consumer Research |
spellingShingle | Woolley, Kaitlin, Fishbach, Ayelet, Journal of Consumer Research, For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals, Marketing, Economics and Econometrics, Arts and Humanities (miscellaneous), Anthropology, Business and International Management |
title | For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_full | For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_fullStr | For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_full_unstemmed | For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_short | For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
title_sort | for the fun of it: harnessing immediate rewards to increase persistence in long-term goals |
title_unstemmed | For the Fun of It: Harnessing Immediate Rewards to Increase Persistence in Long-Term Goals |
topic | Marketing, Economics and Econometrics, Arts and Humanities (miscellaneous), Anthropology, Business and International Management |
url | http://dx.doi.org/10.1093/jcr/ucv098 |