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The effects of self-efficacy, process feedback, and task complexity on escalation of commitment in new product development
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Journal Title: | Journal of Business & Industrial Marketing |
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Authors and Corporations: | |
In: | Journal of Business & Industrial Marketing, 34, 2019, 8, p. 1641-1653 |
Type of Resource: | E-Article |
Language: | English |
published: |
Emerald
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Subjects: |